Welcome to The Zook Lab, where health gets stripped back to what it’s always meant to be — simple, honest, and rooted in nature.
We’re two passionate health nerds who started this site for one simple reason: we care. A lot. About our bodies, the animals, the planet — and the people we love (even if they’re tired of hearing us rant about whole foods and sneaky food additives). We created The Zook Lab because we couldn’t ignore how overcomplicated the health world has become. It’s a mess of mixed messages, miracle cures, greenwashing, and billion-dollar industries profiting off confusion.
But the truth? Being healthy is not that complicated. Eat whole, plant-based foods. Ditch the toxic stuff. Move your body. Breathe deep. Be kind — to yourself, others, the animals, and the Earth. That’s it. That’s the foundation. Everything else is noise.
Our journey into this lifestyle started with curiosity but quickly turned into a mission. Once we saw behind the curtain — the harmful ingredients in everyday products, the cruelty behind the food system, the environmental destruction tied to what we consume — we couldn’t unsee it. So we decided to live differently. And now we’re here to help others do the same.
At The Zook Lab, we know that what you put in and on your body matters. We believe that living cruelty-free and toxin-free isn’t just possible — it’s empowering. It’s a radical act of self-respect and compassion. Choosing vegan, whole food, plant-based meals and switching to clean, ethical products is how we take our power back — from industries that don’t have our best interests at heart.
But don’t get us wrong — we’re not perfect, and we’re not here to preach. We’re here to share. To simplify. To inspire. We read the labels so you don’t have to. We try the weird natural deodorants (and tell you which ones actually work). We’re obsessed with the science but also deeply human — we’ve had our struggles, setbacks, and lazy days too. That’s life.
This space is our open notebook — filled with recipes, rants, research, recommendations, and real talk. It’s for the people who care, who want to learn, and who are ready to live cleaner, kinder, and smarter — without losing their minds in the process.
So if you're someone who wants to feel better, do better, and eat food that actually loves you back — you're in the right place.
Welcome to The Zook Lab. Let’s keep it real, healthy, and plant-powered.
